Workflows

Recipes and Custom Automations in Velveteen

Updated August 16, 2026

The short answer

Recipes are maintained templates; custom automations are workflows you assemble yourself. Both produce the same draft and use the same activation review.

Start with a recipe when you want a proven launch pattern, or choose Create custom when your process needs different steps.

Choose your starting point

Recipe

A versioned template with requirements, availability, and a clear outcome.

Custom automation

A blank guided builder where you choose the trigger, scope, conditions, waits, approvals, and registered actions.

Frequently asked questions

Can I edit a recipe after installing it?+

Yes. Installation opens a review-first draft. Choose Customize workflow to open the full builder, then your edits save automatically.

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