Streaming payouts by platform

How Much Does YouTube Music Pay Per Stream?

Bradley J Simons
Bradley J Simons
4x Juno-nominated producer · founder of Velveteen
The short answer

The paid YouTube Music subscription pays a reported average near $0.008 a stream, among the better platform estimates. That gets confused with the $0.0007 figure people quote for YouTube, which is Content ID and ad-supported video, a much lower pool. A subscriber stream inside YouTube Music earns from the richer subscription pool.

~$0.008est

paid YouTube Music subscription, RouteNote estimate

~$0.0007

Content ID and ad-supported video, a different, lower pool

2 pools

subscription streams and Content ID usage pay separately

~$0.0048/blended

Duetti's combined YouTube figure across tiers

Key takeaways

  • The paid YouTube Music subscription pays a reported average around $0.008 a stream, among the better majors.
  • The $0.0007 figure quoted for YouTube is Content ID and ad-supported video, a separate and far lower pool. Don't confuse the two.
  • YouTube can pay you twice: once for subscription streams in the Music app, once for Content ID usage across other people's videos.
  • As with every platform, $0.008 is an average that moves with country and pool size, and it's gross before your distributor's cut.

The number that matters, and the one that doesn't

YouTube is where the payout conversation gets muddled, so here is the clean version. The paid YouTube Music subscription, the app people open to listen on purpose, pays a reported average near $0.008 a stream. That puts it in good company among the majors, above Spotify and in the neighbourhood of Apple. When someone tells you YouTube pays a fraction of a cent, they are quoting a different number entirely.

Two YouTube numbers people wrongly merge (reported averages, USD)
YouTube Music (paid)Content ID / ad-supported
Roughly~$0.008 per stream~$0.0007 to $0.0009 per play
Where it happensThe YouTube Music app, by a subscriberVideos using your music, monetized by ads
How it's collectedSubscription pool, like other DSPsContent ID claims across the platform

Why the two pools exist

YouTube is two businesses wearing one logo. One is a music subscription service that competes with Spotify and Apple, funded by people paying for YouTube Premium or YouTube Music. The other is the open video platform, where billions of clips use music in the background and ads pay for it. Your song can earn in both. A subscriber streaming your track in the Music app pays the higher subscription rate; a creator using your song in a vlog pays through Content ID at the lower one.

Content ID is found money, not a low rate to avoid

Don’t dismiss the low Content ID number. Per play it’s tiny, but it captures every video using your music across the whole platform, which can be thousands of uses you’d never see otherwise. A distributor can register your catalogue with Content ID so those plays actually pay you. It adds up quietly in the background.

What to expect on YouTube

For subscription streams, plan around that $0.008 average and treat it like any other platform: a range, gross to the rightsholder, moving with country and pool. Add Content ID on top as a separate, smaller stream of income that rewards music people reuse. The pillar guide puts YouTube next to the other platforms, and the dedicated YouTube guide goes deeper on the video side if that’s your world.

To estimate your own YouTube Music payout, run your streams and splits through the calculator.

estimate your YouTube Music payout with the free royalty calculator

Frequently asked questions

How much does YouTube Music pay per stream?+

Reported estimates for the paid YouTube Music subscription run around $0.008 a stream, which is solidly mid-to-upper among the majors. Like every other figure here it's an average, not a set rate, and it varies with the listener's country and the size of the pool that month.

Why do people say YouTube pays $0.0007 per stream?+

Because they're talking about a different thing. That very low number is Content ID and ad-supported video: user uploads, background plays, and views monetized by ads rather than subscriptions. The paid YouTube Music app is a separate, much richer pool. Lumping them together is the single most common mistake in YouTube payout articles.

What's the difference between YouTube Music and Content ID money?+

YouTube Music is the subscription app where people deliberately listen to your tracks; those streams pay like a normal premium service. Content ID is the system that finds your music in other people's videos and collects ad revenue from them. Content ID pays far less per play but can add up across thousands of videos using your sound. Both are real income, just from different places.

Is YouTube worth it for music payouts?+

As a paid-subscription platform, YouTube Music pays competitively per stream. The bigger opportunity for many artists is Content ID catching every video that uses their music, which a distributor can register on your behalf. So YouTube can pay twice: once for subscription streams, once for usage across the wider platform.

Bradley J Simons

About the author

Bradley J Simons

Bradley J Simons is a 4x Juno-nominated producer who makes music as Babbage and founded Velveteen. A former touring musician, he writes about releasing, pitching, and getting paid for music from the artist's side of the desk.

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